Five Things You Should Be Aware of When Scheduling Your Premiereby Gaëtan L. Charlebois
I have often wondered: why can't theatre companies organize their openings for the real world? Companies often get angry when they do not have all the critics or even a full house for their premiere. Here are five things they must keep track of before setting the date.
- TV galas. Yes, yes, yes, it's theatre and therefore above all that glitzy crap, but real people and critics also love the silliness of the Tonys, Golden Globes and Oscars. Luckily, most of these fall on a Sunday, but you should be aware of them nevertheless. Next day coverage of local winners of big awards can squeeze out theatre.
